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Embracing Inclusive Web Design: Why It’s Essential for Sri Lankan Businesses in 2025

In today’s digital landscape, having a website that works for everyone isn’t just good practice—it’s essential for business success. At Mobiz International, Sri Lanka’s leading full-service web design and development agency, we’re committed to creating websites that reach and engage your entire target audience through inclusive design principles.

What is Inclusive Web Design?

Inclusive web design ensures that websites are accessible and usable by as broad an audience as possible, regardless of their abilities, devices, or circumstances. This approach creates digital experiences that work for everyone—including people with disabilities, those using older devices, or anyone accessing your site under less-than-ideal conditions.

Why Sri Lankan Businesses Need Inclusive Design in 2025

 

Expanding Your Market Reach

Did you know that approximately 70% of websites are at least partially inaccessible with assistive technology? By implementing inclusive design principles, your Sri Lankan business can reach the estimated 15% of the global population living with disabilities—a significant market segment often overlooked by competitors.

Boosting SEO Performance

Google and other search engines prioritize accessible websites in their rankings. Implementing inclusive design elements like proper heading structures, alt text for images, and semantic HTML improves your site’s visibility in search results for key terms like “web design Sri Lanka” and “Sri Lankan business websites.”

Legal Compliance and Risk Mitigation

As global accessibility standards like the Web Content Accessibility Guidelines (WCAG) increasingly become enshrined in law, ensuring your website meets these standards protects your business from potential legal issues while demonstrating corporate social responsibility.

Enhanced User Experience for All

Inclusive design benefits everyone—not just users with disabilities. Features like clear navigation, optimized contrast, and responsive layouts create better experiences for all visitors, leading to higher engagement and conversion rates.

Key Inclusive Design Principles for Sri Lankan Websites

Accessibility First

At Mobiz International, we implement screen reader compatibility, keyboard navigation, and high-contrast visuals to ensure all users can interact with your website effectively.

Responsive Design

With mobile internet usage in Sri Lanka growing rapidly, we create websites that function flawlessly across all devices—from smartphones to desktops.

Cultural Inclusivity

We design with Sri Lanka's multilingual population in mind, implementing solutions that work across Sinhala, Tamil, and English interfaces.

Performance Optimization

Considering Sri Lanka's varying internet connectivity challenges, we optimize sites for fast loading even on slower connections.

How Mobiz International Implements Inclusive Design

Comprehensive Audit

We analyze existing websites for accessibility barriers and develop strategic improvement plans.

Accessible Development

Our expert developers build websites with proper semantic HTML, ARIA landmarks, and keyboard accessibility across all platforms and technologies.

User Testing

We validate our designs with diverse user groups to ensure inclusivity in practice, not just theory.

Ongoing Support

Our team stays updated on the latest accessibility standards to keep your website compliant as guidelines evolve.

Real Results from Inclusive Design

Our clients who have embraced inclusive web design have seen:

  1. 30% increase in overall site traffic
  2. 25% improvement in time-on-site metrics
  3. 20% boost in conversion rates
  4. Expanded customer base, including previously underserved demographics

How to Check Your Website’s Accessibility

Before implementing improvements, it’s essential to understand your current accessibility status. Here are several free tools that can help Sri Lankan businesses evaluate their websites:

Automated Accessibility Checkers

  • WAVE (Web Accessibility Evaluation Tool): A comprehensive tool that visually displays accessibility issues directly on your page. Visit wave.webaim.org and enter your URL to receive a detailed report.
  • Axe by Deque Systems: Available as a browser extension for Chrome, Firefox, and Edge, Axe identifies accessibility violations according to WCAG standards with low false positives.
  • Google Lighthouse: Built into Chrome DevTools, Lighthouse provides accessibility audits alongside performance, SEO, and best practices checks. Simply right-click on your website, select “Inspect,” then navigate to the “Lighthouse” tab.

Performance and Accessibility Combined

  • Google PageSpeed Insights: While primarily focused on performance, PageSpeed Insights https://pagespeed.web.dev/ also includes basic accessibility checks that impact user experience, especially important for Sri Lankan users with varying connection speeds.
  • WebPageTest: Allows you to test your site’s performance from multiple locations worldwide, including from regions with network conditions similar to different parts of Sri Lanka.

Manual Checks Every Business Should Perform

No automated tool can replace human testing. Try these simple tests yourself:

  • Navigate your site using only your keyboard (Tab, Enter, Space, and arrow keys)
  • Increase your browser’s zoom to 200% and check if content remains accessible
  • Turn off images and see if your content still makes sense
  • Use your site with a screen reader (like NVDA or VoiceOver) for a few minutes

Next Steps After Testing

After identifying issues, prioritize fixes based on:

  1. Critical barriers that prevent certain users from accessing core functionality
  2. Issues affecting the largest number of potential users
  3. Problems that are quickest to resolve

Remember, accessibility is a journey, not a destination. Regular testing and improvement are key to maintaining an inclusive website.

Conclusion: The Competitive Advantage of Inclusive Design

In Sri Lanka’s growing digital marketplace, inclusive web design isn’t just about compliance—it’s a strategic business advantage. By making your website accessible to everyone, you demonstrate your commitment to all potential customers while improving your site’s performance and search visibility.

Ready to make your website work for everyone? Contact Mobiz International, Sri Lanka’s trusted web design and development experts, for a free inclusive design consultation. Our team specializes in creating websites that are not only visually stunning but truly accessible to all Sri Lankans.

Mobiz International Pvt Ltd is a full-service web design and development company in Sri Lanka specializing in responsive web design, SEO, mobile app development, and inclusive digital solutions for businesses of all sizes. Visit joomlasrilanka.com to learn more about our comprehensive services.

References:

  • World Health Organization (WHO). “Disability and Health Fact Sheet.” WHO estimates that approximately 16% of the global population (1.3 billion people) experience significant disability. Source
  • WebAIM. “The WebAIM Million.” In their 2025 analysis of the top one million home pages, WebAIM found that 95.9% had detectable WCAG conformance failures. Source
  • Deque Systems. “The Internet is Unavailable to Blind Users.” Their research found that 70% of websites in certain industries are inaccessible to vision-impaired users. Source
  • AudioEye. “Web Accessibility Statistics.” Their analysis revealed that approximately 1 in 4 forms are missing descriptive labels for people with disabilities, creating significant barriers. Source
  • HubSpot. “A Deep Dive Into Inclusive Web Design.” This comprehensive guide explains how inclusive design principles improve experience for all users, not just those with disabilities. Source
  • World Bank. “Disability Inclusion Overview.” The World Bank reports that persons with disabilities are more likely to experience adverse socioeconomic outcomes than persons without disabilities. Source
  • UserWay. “Disability Statistics.” Only about 3% of the internet is fully accessible to people with disabilities. Source

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