Building high-quality backlinks

seo process in a hand drawn diagram

Building high-quality backlinks is crucial for improving your website’s search engine rankings and driving organic traffic. Here are some practical strategies to help you build good links for your website:

1. Create Compelling Content: Producing high-quality, informative, and engaging content is the foundation of a successful link-building strategy. Develop valuable resources such as blog posts, tutorials, case studies, or infographics that others in your industry will find useful and shareable.

2. Guest Blogging: Identify authoritative websites or blogs in your niche and reach out to them with guest blogging proposals. Offer to write informative and relevant articles that provide value to their audience. In return, you can include a link back to your website in the author bio or within the content if it aligns naturally.

3. Broken Link Building: Find websites in your industry that have broken links. Use tools like Check My Links (for Chrome) to identify broken links on those websites. Reach out to the site owners, notifying them about the broken links, and suggest replacing them with your relevant content.

seo process in a hand drawn diagram
SEO Sri Lanka

4. Resource Page Link Building: Look for resource pages on relevant websites that list helpful links and tools in your industry. Contact the website owners, suggesting your content as a valuable addition to their resource page. Ensure that your content truly adds value and is relevant to the existing resources.

5. Influencer Outreach: Identify influencers, bloggers, or industry experts who have a significant following and credibility. Reach out to them and offer to collaborate on content creation or seek opportunities for co-authoring articles. By leveraging their influence, you can gain exposure and earn quality backlinks.

6. Participate in Industry Forums and Communities: Join online communities, forums, and social media groups related to your business. Engage in discussions, offer valuable insights, and share your expertise. By establishing yourself as an active and knowledgeable participant, you can build relationships and earn backlinks from community members.

7. Social Media Promotion: Leverage your social media presence to promote your content and engage with your audience. Engaging content can attract attention, increase shares, and potentially lead to natural backlinks from others who find value in your content.

8. Local Business Directories: List your business on local business directories and review sites. Many directories allow you to include a website link, which can boost your local search rankings and generate relevant traffic.

Remember, building high-quality links takes time and effort. Focus on creating valuable content, building relationships within your industry, and providing genuine value to your audience. By implementing these strategies consistently, you can gradually improve your website’s link profile and enhance its search engine visibility.

June 23rd – 25th Google Search Algorithm Update Seems Real

Lot of Search Engine Experts are claiming that Google has updated its Panda and Penguin algorithms between 23rd and 25th of June.

Search Experts came to this conclusion after observing the SERP ( Search Engine Ranking Position) variation of my websites.

Google Desktop SERP Fluctuation Last 30 days

Althout its too early to find what exactly has changed in the algorithm, many suggest its about content quality and internal linking.

Googles Muller has given a hint on the update in below tweet.



Please check this post for more updates later on.

Google Plans to Replace Google Site Search with Custom Search Engine ( CSE )

Google plans to discontinue Google Site Search, a product it has sold to web publishers that wanted to apply the industry’s leading search technology to their own sites.

CSE Sign up for the basics is free, but should you need to remove Google branding and adverts , then it starts from USD 100 a year!

Check out what are the differences and how it affects your website , if it is using Google site search already.

Google Site SearchFree CSE
Search options
Search the entire web
Image-only search
Look and feel
Option to remove ads
Access to XML API for results
JSON APIUnlimitedDaily limit
Make money with AdSense
Option to remove Google branding
Transfer ownership
Share query quotas with a business group
Technical Support
Access to the support forum
Email support

Learn more about Custom Search Engine by Google.

This could affect your SEO if you have implemented GSS in your website, please consult a SEO Sri Lanka Service Provider or a Web Design Company in Sri Lanka to consult about how to fix this.